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Creative Inspiration for your Brand
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Catherine Carr
Feb 18, 20173 min read
TeamChild Brand Inspiration
How we helped a Seattle nonprofit with a powerful mission find its voice.
47 views0 comments
Catherine Carr
Feb 15, 20174 min read
Vitamin C Spreads the Love
Here are a few amazing things I've learned from my clients that I think everyone should know about.
59 views0 comments
Catherine Carr
Jan 4, 20173 min read
Ravensburger Brand Books
How we brought three distinct brands into focus and developed clear guidelines to inspire Ravensburger's team and partners.
353 views0 comments
Catherine Carr
Jan 4, 20171 min read
Creative Client Gifts
Each year, I enjoy thinking of creative presents to showcase my work and delight my clients.
36 views0 comments
Catherine Carr
Sep 18, 20168 min read
A Tribute to Peter Brooks Macky
My uncle, Peter Brooks Macky, was known for writing meticulous eulogies. This is the one I wrote for him.
15 views0 comments
Catherine Carr
Aug 25, 20162 min read
Danaher Strategic Content Development
How we helped a Fortune 500 company elevate purpose, revitalize its web presence, and refocus language after a major divestiture.
158 views0 comments
Catherine Carr
Jul 15, 20162 min read
Tandem Brand Strategy
How we found the right balance between talking to health plans and resonating with consumers.
73 views0 comments
Catherine Carr
Jun 29, 20162 min read
Wheelhouse DMG Rebrand
How we helped a successful Seattle agency make the shift from search to a full suite of digital marketing services.
106 views0 comments
Catherine Carr
Mar 10, 20169 min read
The Elusive Work-Life Balance: Five Strategies That Have Worked for Me
There's a lot of discussion about work-life balance--is it possible (especially during extended WFH)? Is it even the right goal?
31 views0 comments
Catherine Carr
Jan 15, 20166 min read
What Made "I Have a Dream" Such a Perfect Speech
A closer look at one of the greatest speeches in American history offers inspiration for anyone trying to motivate a crowd.
143 views0 comments
Catherine Carr
Dec 16, 20154 min read
The Powerful Theme that Defined 2015
Over and over, I saw it. Flow--the removal of friction, the heightened state of creativity and expression, fluidity of experience.
13 views0 comments
Catherine Carr
Sep 18, 20157 min read
Shameless Vote Rallying: A Step-By-Step Guide
Here's a systematic way to rally votes when you need to and strengthen your brand in the process.
23 views0 comments
Catherine Carr
Jul 9, 20152 min read
BBVA Purpose Development
How we worked across time zones in two languages, under time pressure, to help a global bank become a purpose-driven organization.
76 views0 comments
Catherine Carr
Apr 25, 20152 min read
Mumm Napa Brand Activation
How we translated a 200+-page agency strategy document into inspired expression across dozens of touchpoints for a revered wine brand.
266 views0 comments
Catherine Carr
Mar 15, 20152 min read
Meta Brand Strategy
How we helped a tech pioneer communicate leadership and neuroscience expertise in a secretive, rapidly evolving industry.
261 views0 comments
Catherine Carr
Feb 16, 20154 min read
10 Lessons Every Presenter Can Learn from America's Most Iconic Speech
Abraham Lincoln's Gettysburg Address is more than a venerable piece of history--it's a master class on presenting a poised, powerful speech.
51 views0 comments
Catherine Carr
Feb 14, 20154 min read
A Dozen Sweet Ways to Show Customers You Care
Building lasting relationships with your customers takes patience, consistency, and, yes, love. The little things go a long way.
9 views0 comments
Catherine Carr
Dec 2, 20141 min read
Brooks Run Signature
How we balanced science and experience to introduce a radical new way of designing, fitting, and merchandising running shoes.
198 views0 comments
Catherine Carr
May 12, 20144 min read
How to Choose the Right Photographs for Your Brand
Many brand presentations incorporate photographs of some kind--though there's an art to choosing and using them well.
62 views0 comments
Catherine Carr
Apr 17, 20144 min read
Make Your Presentations Poetic
We depend on presentations to document details and dictate discussion, but we don't always think of them as "inspirational." But we should.
72 views0 comments
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